a16z Podcast: Eyeballs on the Game
October 20, 2018 14:11
00:00 / 26:02
4 plays
with Jeff Jordan (@Jeff_Jordan), Yogi Roth (@YogiRoth), Zack Weiner and Hanne
Tidnam (@omnivorousread) For decades, the increasing value of sports teams,
rights, licenses and more have been fueled by sports media. But dollars follow
eyeballs, and eyeballs -- at least on the traditional broadcast -- are going
elsewhere. "If you don't know where you are going, you'll end up someplace
else,” Yogi Berra once said. So where exactly are those eyeballs going, and
what does that mean for the sports media industry, now that each and every one
of us is an individual media platform? a16z General Partner Jeff Jordan, Yogi
Roth, Pac-12 college football analyst and former athlete and coach, and Zack
Weiner, co-founder and president of sports media platform Overtime -- in
conversation with a16z's Hanne Tidnam -- talk all about the evolution of
sports media and content, and what it means for how we will consume sports in
the future. How will the way we watch sports fundamentally change? How this
begin to affect the game itself? How are athletes thinking about brand in this
new world of sports content? Read more
Tidnam (@omnivorousread) For decades, the increasing value of sports teams,
rights, licenses and more have been fueled by sports media. But dollars follow
eyeballs, and eyeballs -- at least on the traditional broadcast -- are going
elsewhere. "If you don't know where you are going, you'll end up someplace
else,” Yogi Berra once said. So where exactly are those eyeballs going, and
what does that mean for the sports media industry, now that each and every one
of us is an individual media platform? a16z General Partner Jeff Jordan, Yogi
Roth, Pac-12 college football analyst and former athlete and coach, and Zack
Weiner, co-founder and president of sports media platform Overtime -- in
conversation with a16z's Hanne Tidnam -- talk all about the evolution of
sports media and content, and what it means for how we will consume sports in
the future. How will the way we watch sports fundamentally change? How this
begin to affect the game itself? How are athletes thinking about brand in this
new world of sports content? Read more
with Jeff Jordan (@Jeff_Jordan), Yogi Roth (@YogiRoth), Zack Weiner and Hanne
Tidnam (@omnivorousread) For decades, the increasing value of sports teams,
rights, licenses and more have been fueled by sports media. But dollars follow
eyeballs, and eyeballs -- at least on the traditional broadcast -- are going
elsewhere. "If you don't know where you are going, you'll end up someplace
else,” Yogi Berra once said. So where exactly are those eyeballs going, and
what does that mean for the sports media industry, now that each and every one
of us is an individual media platform? a16z General Partner Jeff Jordan, Yogi
Roth, Pac-12 college football analyst and former athlete and coach, and Zack
Weiner, co-founder and president of sports media platform Overtime -- in
conversation with a16z's Hanne Tidnam -- talk all about the evolution of
sports media and content, and what it means for how we will consume sports in
the future. How will the way we watch sports fundamentally change? How this
begin to affect the game itself? How are athletes thinking about brand in this
new world of sports content?
Tidnam (@omnivorousread) For decades, the increasing value of sports teams,
rights, licenses and more have been fueled by sports media. But dollars follow
eyeballs, and eyeballs -- at least on the traditional broadcast -- are going
elsewhere. "If you don't know where you are going, you'll end up someplace
else,” Yogi Berra once said. So where exactly are those eyeballs going, and
what does that mean for the sports media industry, now that each and every one
of us is an individual media platform? a16z General Partner Jeff Jordan, Yogi
Roth, Pac-12 college football analyst and former athlete and coach, and Zack
Weiner, co-founder and president of sports media platform Overtime -- in
conversation with a16z's Hanne Tidnam -- talk all about the evolution of
sports media and content, and what it means for how we will consume sports in
the future. How will the way we watch sports fundamentally change? How this
begin to affect the game itself? How are athletes thinking about brand in this
new world of sports content?
